- Tue. Jun 19th, 2007 @ 8:30am - Thu. Jun 21st, 2007 @ 4:00pm
- ZIGZAG Marketing
- Elmhurst/Oak Brook area hotel
- Address: Hotel to be determined
- Fee: $ 395-$ 1495
- RSVP website
Mergers, acquisitions and larger product portfolios are forcing the product management function to shift its mentality from single product solutions for horizontal markets to multi-product solutions for vertical markets. It is your fastest route to revenue growth.
If you are struggling to transform your product stovepipes into multi-product solutions, Product Management University can help. You will learn simple techniques for creating market specific solutions that align the product team, sales and marketing around the most lucrative market segments.
The best part is we make the training relevant to your unique circumstances and offer common-sense techniques that are simple to practice so you can use what you have learned and benefit immediately.
*NEW* - As an extension of our training curriculum, we are now offering the AIPMM Certification exam! The exam will take place Thursday, May 8th at 2:30 pm . For more information, please visit: here
Strategic Planning - June 19th: Learn simple techniques to identify which markets are most lucrative for you and create one plan that aligns products, sales, marketing, services and operations.
Product Planning & Development - June 20th: Align with the strategy and use a repeatable process for defining, designing, validating and building solutions for the most lucrative markets. It will help your top line far more than custom development for each customer.
Product Readiness & Rollout - June 21st: Your products will always be deficient. Learn how to get better at marketing, selling and servicing products you have today. You do not get paid for anything else.
About ZIGZAG Marketing:
ZIGZAG Marketing is a product management training and consulting firm for high technology product companies.
Questions? Contact: info@zigzagmarketing.com
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