What Does It Take to Develop a Leadership Position in the China Market?

September 28th, 2007

If you are thinking about bringing your technology to market in China you’ll want to attend a free, live online interview with an executive from Analog Devices at 10 a.m. PDT on September 25. Anyone with a computer and Internet connection can participate and submit questions.

Chris Halliwell, director of the California Institute of Technology Industrial Relations Center’s Technology Marketing Center, will interview Patrick O’Doherty, a product-line executive with Analog Devices precision signal processing group. O’Doherty will discuss how his team used proven strategic technology market development principles to establish a dominant position in their market in China.

Questions? Contact: Julie Anderson, 626-395-3746

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